Every service business eventually reaches for the same lever: spend more on ads. More traffic, more calls, more form fills. It feels like the obvious move — until the results don’t scale with the budget.
Every service business eventually reaches for the same lever: spend more on ads. More traffic, more calls, more form fills. It feels like the obvious move — until the results don’t scale with the budget.
Alberta just landed nearly a billion dollars for infrastructure thats the invisible first step that goes in before the homes get built. Here’s what it actually means for the province’s pipefitters, electricians, and trades, from the ground up.
Alberta home service businesses like plumbers, electricians, and landscapers are losing customers to Google’s new Ask Maps AI without knowing it — here’s what’s happening, and how to fix it.
A federal Crown corporation quietly financed the gas plant behind Meta’s $13-billion Alberta data centre — and stayed silent about it for three weeks. Here’s how the story broke, and what it reveals about who’s really paying for Alberta’s AI boom.
Alberta used AI to scan 466 million lines of government code in 20 hours — then published its entire playbook free for other governments. The inside story.
Alberta’s one-time $100 Energy Rebate is open until September 30. Who qualifies, who gets paid automatically, and the household rule worth $300 to some families.
Home service businesses across Alberta are quietly losing jobs to AI recommendation tools that only pick one contractor per search. Here’s what’s actually driving the drop — and why your reviews and rankings won’t show you the problem.
Alberta holds 82.5 million tonnes of lithium carbonate equivalent — one of the largest resources on earth, worth a theoretical US$1 trillion, and sitting in the same formation that built Alberta’s oil industry in 1947.
Three women just made NHL history at Oilers development camp — and it started with a text one of them almost mistook for spam.
Behind Alberta’s data center boom is a ground-level story most coverage is missing — the trades workers, local suppliers, and communities that will feel it long after the announcement headlines fade.